Why Hello, There!
I'm Ashton, the owner and passionate designer here at Ashtonlenae.com
I HELP CREATIVE BUSINESS OWNERS WIN THEIR AUDIENCE’S HEART BY DESIGNING BRANDS & WEBSITES WITH PERSONALITY.
You might be wondering:
“Do I really need my brand and website to showcase my personality?”
Well, if you are the face of your business, if you're a solopreneur, if you work one-on-one with your clients, if your core values are near and dear to your heart, then YES.
The thing about small businesses is you shouldn’t be trying to appeal to a million people. You should be focused on real, human connections. Your audience comes to you because they want the quality and personal attention that comes with working with a single person or small team who cares.
As a small business or solopreneur, your brand and website have to show off your personality in order for your dream clients to have that “Aha! This is exactly who I want to work with” moment. Plus, your viewer is a smart cookie, and they’re going to see right through it if you pretend to be something you’re not.
CURIOUS ABOUT HOW I CAN HELP?
Here's a little bit about me
and the work I do
ME AS A DESIGNER
I have my Bachelor's in Graphic Design and Media Arts.
My process is very collaborative and transparent. I keep you involved in every major step, and you're never left wondering "what comes next." Your brand isn’t going to feel like you if you’re not involved, right?
I am obsessed with the way small details can create completely different brand personalities.
The BEST compliment I get from clients is that I "get them.” Makes my heart happy.
I firmly believe in a strategy-first mindset. No pretty-but-vapid designs in this house 😋
ME AS A HUMAN
I'm a little quirky. Can you tell?
I’m from Central Texas- It’s awesome. You should totally move here.
I'm married to a firefighter and we have two crazy little boys.
I read constantly (fiction and non.)
I'm addicted to learning. I spend hours reading about design strategy and taking extra classes. I seriously can't get enough.
If the last two things didn't give it away, I'm a Ravenclaw.